Your best work deserves a record.
Your good work should keep working - for you.
Fresh Heart Pro is beginning with a simple idea:
The trust a good home service professional earns should not disappear after the invoice is paid.
But too often, that work becomes hard to see again — hard for past clients to remember, hard for families to understand, and hard for the business to build on.
Fresh Heart Pro is being built to help capable home service professionals make more of the trust they have already earned. It starts with a record: each piece of work documented, signed by both pro and homeowner, filed to your body of work and to the home's history.
The relationships you have built with other contractors are also worth more than either of you has been able to capture.
Your starter listing
We have created a basic starter listing for selected Orange County home service businesses using public business information.
That starter listing is only a beginning.
It is a first public presence in a directory being built around capable pros, stronger client relationships, and clearer professional reputation.
Your starter listing is already live.
Join the First Group
Pros who claim an enhanced profile will be included in the Fresh Heart Pro First Group.
This early group will help shape the next layer of Fresh Heart Pro: a practical relationship system focused on client reconnection, better testimonials, senior-minded communication, simple follow-up tools, and a stronger path from past trust to future business.
The First Group begins with
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Claimed enhanced profile
A more complete public profile for your business, with better language around your services, strengths, service area, and ideal clients.
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Setup survey
A short intake to understand your trade, geography, best clients, past-client opportunities, and experience with older homeowners or families.
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Profile refinement
Help making your business easier to recognize, understand, and choose.
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Starter relationship asset
An early template you can use to reconnect with past clients or request a stronger testimonial.
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Cross-trade referral tracking
When you refer a client to a complementary trade — and they refer back to you — it is documented. See what your professional relationships are actually producing.
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Priority invitation to The Annual
As The Annual opens, First Group members will be invited first — the first 50 at Founders terms.
Built with serious pros, not for them from a distance
Fresh Heart Pro is being shaped with the first pros who choose to participate.
As the group forms, we will begin sharing what we are learning across trades: what helps past clients reconnect, what families value, what makes good work easier to remember, and where pros are seeing opportunity.
The goal is not another networking group.
It is a practical professional circle — small at first — where capable pros can compare experience, strengthen client relationships, and help define what Fresh Heart Pro becomes.
Why this matters
Most home service businesses spend too much time and money chasing new leads while underusing the strongest asset they already have:
Clients who know them, trust them, and would gladly call again — or refer them — if the relationship stayed alive.
It is being built around earned trust: the relationships, reputation, and quality of work that already exist in good pro businesses.
Why older homeowners matter
Older homeowners and their families often need more than a name from a list.
They need someone steady, respectful, competent, and clear — someone they can trust inside the home over time.
For the right pro, that trust can become repeat work, family referrals, stronger reputation, and long-term business value.
Your work matters to more people than you see — the families who trust you with their parents' homes.
Fresh Heart Pro is being built to help make that kind of professional easier to recognize.
More on what a record does — for you and for the families you serve.
What comes next: The Annual
A year of work, gathered into a story both of you have signed — the relationships kept, the systems watched, the work that holds. The Annual is being shaped now with The First Group; it opens after their first recaps prove the format. First Group members see it first.
Go On Record
View your starter listing
Your listing is already live in the Fresh Heart Pro directory. View it, confirm your details, and see how your business appears.
Free. No account required.
See all four depths of membership
Go On Record
Claimed Enhanced Profile + First Group membership
By invitation: $497/year.
Your business remains yours.
Your relationships remain yours.
Your profile can come with you.